The tablet computer was supposed to replace laptop. Apple’s tablet, iPad, unveiled last month however is not a laptop killer. Apple has tried to position the iPad in a totally new category rather than a laptop replacement. It is to be seen weather such an attempt will succeed.
Orkin Design, a design firm in Germany, has designed a concept tablet computer that can be rolled up and carried like a shoulder handbag. The large multi-touch screen can be unrolled and used as laptop and tablet computer. The computer features USB ports, webcam, stylus and everything today’s computers have.
I am not sure if the concept laptop is only a design concept or if some company has already considered it for production. The concept is good but I doubt it can capture the market unless the price is competitive. The Rolltop is more like a fashion accessory than a technology product.
Apple’s attempt to position iPad as a different computing category might be a strategic move to continue profiting from its more lucrative laptop (Macbook and Macbook Pro) business. It might also be a move to capture the Kindle and other ebook reader market. I don’t think Apple can stop the development of similar laptop replacement in near future.
Here is the video of the concept laptop.
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